flower blouse outfit / why second hand?

Treat others the way you want to be treated ..
.. one of the ethical principles, I live by.

The first time, I became aware of the poor conditions of the apparel industry, was during my last year of high school. In our business class, we watched a film about textile factories and the exploitation of developing countries in Asia. People work in so-called ’sweatshops‘; factories where you have to work long hours, under unhealthy conditions, for a breadline wage. Nevertheless, that allows fashion chains to sell their clothes for budget prices and give us the possibility to go shopping for new garments every week. Although I love shopping, I strongly believe that those circumstances are not ethically and ecologically acceptable!

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Any (affordable) alternatives?

Sure! Have you ever thought about buying vintage or second-hand clothing?
About two years ago, I decided that I don’t want to support the sweatshop industry any longer and started buying my clothes mainly second hand. I still have the garments I bought prior to that decision, and for underwear, socks, or shoes I usually go to ’normal‘ shops. However, my awareness of ethically and ecologically produced apparel changed completely.

The intention of the fashion section of my blog, is to promote vintage and second-hand clothing, as well as offering my readers an alternative perspective and an awareness of ethical, eco-friendly clothing.

What’s your opinion on that issue?
Let me know in the comments!

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Blouse – flea market, vienna
Jeans – kleiderkreisel, online
Shoes- camden market, london

All pictures taken by Kathi.

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